Sales Executives Use Covert Hypnosis For High Closing Rates

by: JanieSamms
Total views: 32 | Word Count: 581

Among the various successful sales techniques used daily, conversational hypnosis is definitely one of the most interesting. Exactly what is "conversational hypnosis"? And, how can it be used to significantly boost sales for your business?

Conversational hypnosis, otherwise known as covert hypnosis, is a communication style. You may already be using conversational hypnosis without even realizing it. While it comes naturally to some people, others intentionally learn and practice the style of communication to benefit a specific purpose. This is true of successful sales executives. Sales executives use covert hypnosis as a means of relating a clear message that engages their client and gains their cooperation and agreement.

In order for conversational hypnosis to be effective, you have to build rapport with the client. You must converse in a way that causes the client to identify with you and want to build a relationship with you. At that point, you can begin to implement carefully chosen words or specific body language to slightly influence the client's actions.

Did you know you can relate a message to another person without uttering a word? Conversational hypnosis employs actions and body language, as well as words. For an example, if you're speaking to a person and want them to notice a picture on the wall, you can simply look at the picture, and most likely the other person will also look over at the picture too. You haven't said a word, but with slight actions you've been successful in getting the person to do exactly what you wanted them to do. Utilizing this type of technique can be beneficial for sales executives.

Sometimes a more verbal and direct conversational hypnosis approach is used to influence the actions of other people. In this case, the sales executive may mention that he does not want the client to say or do something. In order for the client's mind to process the phrase, it needs a point of reference. The person will begin to think about what they have been asked not to think about. This has probably happened to you. You may have used this technique on people you know. This is sometimes referred to as reverse psychology, and plays a big role in conversational hypnosis.

A salesperson may choose to simply plant a thought directly in the mind of the customer, by making an outright positive statement about his product: "Your floor would really shine with just one fast and easy application of this superior wax." The customer begins to consider what the salesman has said and begins to think favorably about the product. The customer has been influenced by the salesman's words and is now leaning toward purchasing the wax that could easily provide him with a shiny floor.

At some point, everyone has been susceptible to conversational hypnosis. We often make purchases because of a subliminal message we've received in TV ads, or on the internet. Telemarketers are good at using conversational hypnosis to persuade us to purchase things over the phone that we would not normally purchase. Even children use conversational hypnosis to convince parents to buy them new toys.

One thing that can't be overlooked about conversational hypnosis is the role it plays in the increase of sales. Many sales executives have proven it is an effective method for convincing customers to see things from the salesman perspective, rather than their initial perspective. Once the technique is mastered so it is undetectable to the customer, conversational hypnosis will help you seal more sales for you and your company.

About the Author

Skyrocket your numbers with conversational hypnosis. It's easier than you think - learn hypnosis today.  

More Articles from: Sales