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The Success and occasional failures of Mercedes Benz cars

by: HarveyWilliams
Total views: 20 | Word Count: 1876

Mercedes Benz with its beautiful designs and precision engineering is in many ways representative of the great achievements of the German motor industry. However it has not always been plain sailing for Mercedes, they have gone through some very difficult times; one such occasion was quite recently, when there were so many concerns about Mercedes reliability that contract hire and leasing companies were reluctant to recommend Mercedes. There was some evidence of contract hire brokers switching potential Mercedes buyers into other marques, such as BMW and Audi. The Mercedes model that was most criticized in the motoring press was the M Class.

Various surveys at the time criticised Mercedes build quality; in 2003 The Consumer Association carried out a survey that criticised all the major German manufacturers, saying that they had all deteriorated, but Mercedes which they had previously considered best for reliability, was changed to average.

The Mercedes M class was placed last out of 142 cars surveyed by the BBC's Top Gear programme in 2004. These were not good times for Mercedes but to their credit they have since made considerable changes, and gradually the Mercedes marque has once again become associated with dependability

In 1886 the world's first automobile was invented by Karl Benz. He patented the vehicle and called it the Benz Patent Motorwagen. Benz was based in the German town of Mannheim.The car's three wheels were little wider that today's bicycle wheels. The ride was rather harsh and the occupants had no protection from the elements. Lights to enable the vehicle to negotiate the poor road conditions at night had not been thought of.

Although Karl Benz and Gottleib Daimler, who was also carrying out similar work to Benz, were only about 100 Kilomteres apart, neither was aware of the other's work. And at about the same time Daimler and Wilhelm Maybach also invented a vehicle powered by an internal combustion engine. It was called the Daimler Riding Car and was used for testing their internal combustion engine, that became known as the Grandfather Clock, so called because of it's upright cylinder. Although the vehicle was called a car it was in fact a motorcycle, the world's first motorcycle. It had just one cylinder and a top speed of about 13 Kilometres per hour.

When Daimler and Maybach completed their vehicle that they called the motorised carriage in 1886, they again used the Grandfather Clock engine. They had added 5 Kilometres per hour, the top speed was 18 Kilometres per hour. This vehicle had four wheels, which made it the worlds first four wheel car. The so called Wire Wheel Car that was produced by Daimler and shown at an exhibition in Paris in 1889, caused quite a stir. Seeing this vehicle on show at the exhibition is believed to encouraged the French to start manufacturing their own vehicles.

Karl Benz was by the 1980's also manufacturing 4 wheel cars, in both 2, 3, and 4 seater versions. The stability of the cars were much improved by the system he had developed where each of the front wheels could turn on a different radius

Benz developed the two seater Velocipide in 1894, it had two seats and was capable of 20 KPH. He sold a large number; some 1200, which in those days was a considerable number. He had less success with his motorized bus; roads were still in poor condition, this combined with the vehicle's narrow wheels made it quite impractical. It had probably not occurred to anyone at the time, that wider wheels would have made a big difference.

A two cylinder belt driven car was brought out by Daimler in 1896. The two cylinders didn't help much with it's top speed, which was 18 mph. The world's first truck was produced byDaimler, it was a flat bed truck. The fact that it was only capable of 11 Kilometres per hour, didn't stop it being very popular, they were used mainly for deliveries, even Britain imported some of these vehicles. Daimler launced a new goods vehicle, it could transport loads of 500 Kilograms. It was similar in appearance to one of the covered, dome shaped, horse drawn wagons from the days of the wild west.

In 1899 Benz launched what was known as the Dos a Dos car where two passengers sat facing forward and two facing back, the car had an impressive speed of over 35 kilometres per hour.

In 1990 Daimler died, leaving control of his company to Wilhem Maybach. Emil Jellinek a highly successful businessman and motor racing driver had been pressing Maybach to produce cars that were more modern and faster. Jellinek asked Maybach to name the cars after his daughter Mercedes and this was the start of the Mercedes car.

During the 1990's Daimler was producing faster cars and of a more modern design. The 35 horsepower Simplex was relaced by by the 40 horsepower Mercedes Simplex; it ws an impressive single seater car that could reach speeds of 80 kph. A 40 horsepower Mercedes Simplex is thought to be the oldest Mercedes in existence today.

Benz launched the double Phaeton in 1905 it was 18 hp, but it was followed by the Double Phaeton two years later that was 75 horsepower. The car which had six cylinders, could achieve speeds of 94 kilometres per hour. Both Benz and Mercedes were starting to have success in motor racing.

When the First World War started, car production ceased and the factories started producing materials and milatry vehicles, for the war effort. This was also the case in Britain. When the war ended, the German economy was all but destroyed;. Inflation was virtually out of control and there was a severe shortage of fuel, these were very difficult times for Germany. Cars became very expensive to buy; a luxury tax had been imposed on cars and very few people could afford to buy a new car. Nowadays motorists in the UK can aquire a new Mercedes on contract hire, for a monthly payment of around 300, how things have changed.

Benz's financial position had been seriously weakened; it is believed that Daimler made an approach to Benz, with a proposal of merging but it did not proceed. By 1924 both companies were suffering financially and an agreement was signed and the companies were finally merged in 1926.

After the war Mercedes launched a sports car, it had two seats and a supercharged engine, the top speed was impressive at over 108kph. In 1927 Mercedes Benz then produced a touring car; they called it the Model S, the Model S was even faster at 160 kph. At the time it was hard to imagine that greater speeds could be achieved but one year later the SSK Sports was launched. It seems strange that it was specifically produced for hill climb racing, because one would have thought that that was quite a limited market. It had an extraordinary top speed approaching 200 kph.

The next really spectacular car produced by Mercedes Benz was the Mercedes-Benz 500K, in 1934. The Special Roadster was the most popular version with long sleek lines, it would still be considered by most today, as a beautiful car. It had eight cylinders and a top speed of 160 Kilometres per hour. It was really very expensive at 28,000 Marks and only for the seriously rich.

The 550K was followed by the 540K, a car not dissimilar in design but 10 kph faster. Mercedes were also manufacturing the Mercedes Benz 770, a very large luxury car. The vehicle was a favourite with Germany's captains of industry, in which they would be chauffeur driven. At the time manufacturers did not seem concerned about the very small numbers that they produced of a particular model, before bringing out the next model, about 420 of the 540K were produced and Mercedes manufactured less than 120 of the 770.

During the Second World War Mercedes Benz become embroiled in controversy, with accusations of forced labour being used in their factories. Because Mercedes were part of the German war effort, the allied forces heavily targeted their factories. At the end of the war virtually all their factories had been destroyed. With hardly any machinery remaining and no raw materials available things looked bleak. However by 1948 they had re-started production. 1951 saw the launch of the Mercedes Benz 300 saloon, it was a prestige car and over 4500 were sold. Mercedes also produced the 300S convertible.

The 1950's saw the launch of the famous Gull-Wing 2 seater hardtop, which took the motoring world by storm. Its distinctive Gull-Wing doors opened up into the roof. With the doors open they did look remarkably like a gulls wings, the design was far ahead of its time. Many were sold in America although it really was very expensive, believed to have cost around $10,000 at the time. Nevertheless a very good investment; a 1955 model was sold at auction in Sydney Australia in 2006 for $777,240 Australian Dollars, $720,000 usd. The Gull-Wing was succeeded in 1957 by the 300SL an open sports car also very much in demand in America. It was very fast with a top speed of just under 250 Kilometres per hour.

Mercedes were always striving to make their vehicles safer and even in the 1960s they were carrying out comprehensive testing on their cars, measuring how they performed in different conditions. Although it's hard to believe, in today's world where almost anything seems technologically possible, that the only method that Mercedes had for collecting their test data was to have another vehicle drive behind the test car, connected by a very long cable.

In 1963 Mercedes introduced the 230 SL a sports car with a crumple free zone, the worlds first. It was surprisingly slow compared some of Mercedes earlier sports cars. This didn't stop it being an enormous success; Mercedes sold almost 20,000 of the 230 SL, a far cry from the days when they were selling only a handful of each model. More safety innovations followed; in 1978 ABS was introduced by Mercedes Benz and then the airbag in 1981. Mercedes should be proud of their record in safety and the lives that they have inevitably saved over the years.

When Mercedes Benz launched the 190E in 1982, who would have thought at the time, that 638,000 would be sold over the course of the next eleven years. During the 1980s and 1990s Mercedes were enjoying considerable success. In 1998 the company merged with The Chrysler Corporation of America and Daimler Chrysler was formed. As is so often the case with these mergers/takeovers, it didn't work out and Chrysler having initially invested $36 billion sold 80.1% of the company for $7.4 billion in 2007. The purchaser was Cerberus Capital Management.

This has allowed Mercedes Benz to get back on track and concentrate on their build quality. Now after their recent of ups and downs, they have restored their good name and reputation. Contract hire companies are no longer nervous about recommending the marque and the prestige that has always been associated with Mercedes Benz remains intact.

Should you have any queries or questions with regard to Licence checking, Fleet Management, Contract Hire, Personal Contract Hire, Lease Purchase or vehicle Hire Purchase, please do not hesitate to contact us. Bowater Price plc 01494 536 536. www.bowaterprice.com.



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